


Ricky Martin | Spotify | Latinx Heritage Month
LOS ANGELES | USA | 2021
Ricky Martin | Spotify | Latinx Heritage Month
ROLE
DIRECTOR | PRODUCER
CLIENT
SPOTIFY
FORMAT
CONCERT
THE BRIEF
MY ROLE
Inspired by MTV Unplugged, Ricky Martin’s rehearsal room was transformed into an intimate, living-room concert setting for Spotify’s Latinx Heritage Month. We captured two live takes of each of the three songs in just 30 minutes, creating a warm, stripped-back concert film that brought audiences closer to the artist.
Full production through Dividing Visions: hired as a one-stop production company, handling the project from concept to final delivery.
Crew: assembled and led the full crew.
Set and look: transformed Ricky’s rehearsal room into an intimate, unplugged-style living-room stage.
Camera plan: a two-camera RED shoot, one on a dolly track and one on Steadicam, giving the session constant, cinematic movement.
Compressed schedule: two hours to build and light the set, and thirty minutes with the artist to capture two full passes of all three songs.
Post-production: edited and finished the full concert, and delivered it to Spotify.
THE SCALE
3
SONGS
2
RED CAMERAS (DOLLY + STEADICAM)
2 HRS
SET-UP TIME
30 MIN
WITH THE ARTIST

KEY COLLABORATORS
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RICKY MARTIN Artist
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DIEGO MADRIGAL Director of Photography

